Artificial intelligence (AI) has intrigued and concerned the graphic design world. While AI offers efficiency, it can't match the originality and emotional connection human designers provide. The human touch, including soft skills like understanding client needs and delivering personalized designs, is irreplaceable. Clients crave the expertise and human-centered approach that only human designers offer. Let's embrace the partnership of AI and humans, recognizing the unique value human designers bring to the table.

Check out Westward Studio’s top five books for brand designers to add to your arsenal of resources today.