
Small scale production’s biggest step forward with High Vibrancy Nanocoated Lures.
Nanoscale Labs and its secondary company, Nanoscale Fishing, are making waves in the outdoor science and tech industry. After years of research, Nanoscale has developed a faster, more accessible method for self-assembling nanoparticles—cutting time and costs significantly. This breakthrough led to the invention of 100% bio-compatible fishing lures. We helped brand this innovative technology by seamlessly blending the worlds of science, technology, and traditional outdoor consumer branding.








80% Brighter even in Silty Water
We used bold, vibrant colors to reflect the fact that Nanoscale’s fishing lures are 80% brighter than leading brands—achieved through the same natural science found in bioluminescence. Textured, grainy backgrounds mimic silty waters, emphasizing how these lures outshine the competition even in the murkiest conditions.
100% Bio-Compatible
Nanoscale Labs' fishing lures emit zero VOCs and are made without chemicals, dyes, or pigments—a groundbreaking achievement for sustainable outdoor recreation. Our branding highlights both the environmental impact and the cutting-edge science behind this innovation.
